Where Olson Rug disagrees that the Internet is the be all or end all is in the consideration and purchasing of products that require a tactile response, a validation of the colors and the pattern as well as a sense of the overall esthetic in order to make a satisfactory decision.

So why buy your rug from Olson vs. an Internet rug company?

Better Pricing – It’s true, we are priced better. Most of the online rug retaielrs are not stocking any of the rugs. They are relying on the manufacturer to hopefully have it in stock and ship it for them. That means the online store is placing “special rug order”, which often cost more because it is a special order.

Pricing Clarity – Prices are clearly marked with the intention of answering your concerns not creating them.

Color – You see the actual colors and the way they are woven and intermingled in the rug pattern in a 3 dimensional sense opposed to a computer screen rendering. Also, at Olson you can arrange to take the rug home to ensure the colors compliment your décor.

Claims – If there is something you think is wrong woth your rug, online stores will make you jump through hopps before agreeing to settle you issues. At Olson, just bring it back to the store.

Returns – Returns are easier, cheaper and faster with a local store than shipping back to an online business. You don’t have to pay for the return shipping fee of the rug as you do with online companies, or devote a whole day waiting for the carrier to show. Simply bail the rug up and drop at the Olson Rug store nearest you.

Touch & Feel – When shopping rugs at Olson Rug you also get to determine the clarity of the pattern, judge the quality and experience the feel of the rug; none of which are available off a flat screen no matter how clear the rendering.

Mohawk’s SmartStrand® Silk™ is luxuriously soft with exceptional durability.

• Built-in lifetime stain and soil resistance, not topically applied
• Protection that never wears or washes off like other carpets
• Proven durability that withstands life’s challenges
• Easy to clean with just water, no chemicals required
• Environmentally friendly, it’s made in part from renewable resources

That’s why Mohawk SmartStrand Carpets are rated #1 in customer satisfaction.

If you are planning on buying new carpet for your home this Spring you should definitely stop in to one of Olson Rug & Flooring’s 12 Chicago carpet store locations to touch and feel this incredible new soft carpeting from Mohawk.